Web Development & Brand Positioning


O.R. Butterfly Events tasked us with building an eye-catching website as well as developing their brand across all social media channels driving awareness and sales.



O.R. Butterfly Events, have a real and authentic passion for creating and planning breath taking, stunning and unique events. They offer a bespoke service which is tailored to suit their client’s exacting requirements. The founding members are a close-knit family team made up of two husband and wives and four best friends! They take real pride in delivering high-quality service with an unmatched attention to the details that matter to you.



When Butterfly events came to us, they never had any online presence. The client wanted us to design the website from the scratch to represent its business in a clear and concise way.



We focused on bringing seamless experience to the users, regardless which device they are using, because the user engagement matters a lot for conversions and ROI.

We focused on decreasing the load time by minifying the images, customising Javascript and CSS, and using simple but effective themes. As images are the main content on the website that is used to display the work and completed projects, there was a lot of work to do for decreasing the load time.

Another part of the solution was to make the website responsive. As the users use different devices to find the desired services, it was must to ensure that the website gets loaded and works effectively on all those devices. We implemented special strategies to make the website responsive.



The website we designed not only helped the client showcase their work in the best way, but it also helped drive more traffic to the website.

Aside from developing their website, we did their full branding. Helping them to decide on colour schemes and a tone of voice, as well as design various marketing collaterals.

Category: Case Studies
Author: Cove Solutions
Client: OR Butterfly Events
Date: August 28, 2018